January 31, 2010
Timeshifting – Where do you draw the line?
For the past few years, I’ve done something that many of my friends think is insane: I’ve recorded football games in order to spend quality time with my family. Since the Ravens usually play in the 1pm EST timeslot, timeshifting the game until later in the afternoon has given us some fantastic and productive afternoons. [...]
January 27, 2010
Prelude: A few years ago, I ran the PR for an event called the National Quarterback Club Awards Dinner. This
organization presented awards to the to quarterbacks in high school, college, and professional ranks. Just a few blocks away from the hotel where all the recipients were staying was a new restaurant I was also doing [...]
January 25, 2010
While this space is generally used for adult conversation about the social media/public relations realm, every now and then, it’s important to take a step back and be a little silly. This is one of those times.
Jim Henson’s Muppets may be one of the happiest creations of all time. Crossing several mediums, they starred in [...]
January 24, 2010
Team CoCo – Whatcha Watchin?
Friday night, Conan O’Brien said goodbye to “The Tonight Show” after seven roller coaster months and NBC after an illustrious run that included a stint writing “Saturday Night Live” and a long tenure hosting “Late Night.”
The farewell was extremely classy given all the public outrage. Let’s face it, Conan was never more popular than when [...]
January 22, 2010
The most interesting sports story of the day is about someone ending their playing career, and, presumably, their athletic life.
Grant Desme just won the Most Valuable Player award for the Arizona Fall League, a baseball outfit designed for young minor league players, allowing them to hone their craft for a few weeks in the offseason. [...]
January 21, 2010
NOTE FROM MIKE – This is Part II of a series of special guest posts from Dr. Don Colbert (Part I is HERE). Please read his bio on the bottom of this entry…it’s quite impressive and I’m honored to have him contribute to the Social Media Slim-Down! His generosity extends beyond just writing posts – [...]
January 18, 2010
On Monday, I presented a social media plan to a restaurant chain my agency represents in a PR capacity.
I recommended what I thought to be a good mix of outlets and channels to reach their target market, including Facebook.
My client responded, “Why do we need Facebook? What can it give us that our website can’t? [...]
January 15, 2010
Let’s play a game. Totally fictitious situation.
You’re a publicist and you represent a second-tier NBA superstar. Not a LeBron or Kobe, but one notch below. Still a major player in the game. Let’s call him, just for fun, “Gilbert Arenas.”
And let’s say that “Gilbert Arenas” just plead guilty to felonious gun possession in Washington, [...]
January 14, 2010
NOTE FROM MIKE – This is Part I of a series of guest posts from Dr. Don Colbert. Please read his bio on the bottom of this entry…it’s quite impressive and I’m honored to have him contribute to the Social Media Slim-Down! His generosity extends beyond just writing posts – he has donated copies of [...]
January 12, 2010
Conan O’Brien has won the current PR battle over NBC as it regards to hosting “The Tonight Show.”
Jay Leno, the former host who NBC retained to host a nightly comedy program (sounds kinda like “The Tonight Show,” right?), had his new 10pm show cancelled. And, in the best cancellation in the history of TV, NBC [...]