The Buzz by Mike Schaffer - PR, Social Media, Pop Culture and Sports

Posts Tagged ‘book face’

Buzz, PR, Social Media, Technology

January 18, 2010

Facebook Not Included

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On Monday, I presented a social media plan to a restaurant chain my agency represents in a PR capacity.
I recommended what I thought to be a good mix of outlets and channels to reach their target market, including Facebook.
My client responded, “Why do we need Facebook?  What can it give us that our website can’t? [...]