The Buzz by Mike Schaffer - PR, Social Media, Pop Culture and Sports

Posts Tagged ‘PR’

Buzz, Pop Culture, Social Media, music

March 18, 2010

Rick Astley & Social Media

Tags: never gonna give you up, , ,

You won’t admit it publicly, but it’s OK.  I’ll take care of it.
You LOVE Rick Astley.
No shame in it.  Great pop artist from the 1980s who, despite being the punchline for countless jokes has always seemed like an easy-going, play-along-with-it kinda guy.
His most famous song, of course, is “Never Gonna Give You Up.”  Here is [...]

Buzz, PR, Social Media, Sports, WWE, Wrestling

March 14, 2010

Thanks for the Memories

Tags: baltimore ravens, baseball, boxing, california tortilla, jay-z, john cena, john legend, mc hammer, mlb, muhammad ali, , , , Sports, steve urkel, ,

It only seemed fitting to break this news on this blog.
After seven of the best years of my life, I am leaving Brotman-Winter-Fried Communications.  Starting April 1, I will be working for Iostudio, managing their incredible social media team.  Expect more information on the new gig in due time!
Of course, this is a bittersweet move. [...]

PR, Pop Culture, TV and Movies

February 25, 2010

SPINdustry: Viewer Discretion Is Advised

Tags: , , spin, spindustry

Guest post by Alexia Harris (Co-moderator of #ENTPRCHAT Tuesdays at 8pm!)
SPINdustry: Viewer Discretion Is Advised
A few days ago, E! premiered SPINdustry, a “reality” show that was supposed to show life as an entertainment PR professional. I have a
background in entertainment and sports public relations so I was excited to watch it.
When SPINdustry was first publicized, [...]

PR, happo

February 19, 2010

#HAPPO Pitches – Part 3

Tags: , happodc, jobs, ,

1) Elissa Davis
Elissa Davis – , , elissadavis.com
I am Elissa Davis, a Senior Journalism and Mass Communication student at George Washington University who is currently desiring full-time employment opportunities beginning in mid-May.
I’m an innovator, who understands this converging world and the need to balance the traditional and the new to achieve success. My medium to [...]

PR, happo

February 18, 2010

#HAPPO Pitches – Part 2

Tags: , happodc, jobs, ,

Happy HAPPO Day!  Here are some more terrific pitches that have come my way!
1) Elizabeth Glomb
Twitter:
LinkedIn: http://
You should hire me because I am a creative, hardworking, dedicated, and willing to take risks.  I always try to go the extra step in order to get the job done.  I am passionate about being good at [...]

#SportsPRChat

#SportsPRChat Transcript – Feb. 18, 2010

Tags: basketball, nascar, ncaa, olympics, , , Sports, tiger woods,

February 18, 2010

3:13 am
mikeschaffer:
#SportsPRChat Thursday Noon EST! Special guest moderator @rob_e_smith!

3:20 am
mikeschaffer:
@Canesgirl41 Here is how you participate on #SportsPRChat: https://thebuzzbymikeschaffer.com/?page_id=386 Thursdays Noon EST!

3:51 am
mikeschaffer:
Just saw some of @rob_e_smith’s #SportsPRChat topics – you are in for a treat tomorrow at Noon EST!

3:52 am
ArielDeNeyPR:
RT : Just saw some of @rob_e_smith’s #SportsPRChat topics – you are in for [...]

PR, happo

#HAPPO Pitches – Part 1

Tags: , happodc, jobs, ,

With HAPPO just hours away, I have compiled some “pitches” from some VERY qualified pros!  Some are rising college seniors, some are pros that got crunched in the recession and others are looking for their next career move.  I didn’t give them any parameters for this, so some are longer/shorter than others.  Don’t confuse that [...]

PR, Social Media, happo

February 17, 2010

#HAPPO – Meet Emily Heend

Tags: , happodc, jobs, , , washington,

NOTE FROM MIKE: As we continue to march towards HAPPO on Feb. 19, I will feature job-hunters on this site.  I am very happy to introduce Emily Heend to you.  Emily was an all-star intern with my company a few years back and, like many others in her position, is working her way into the [...]

PR, Social Media, happo

February 16, 2010

Ultimate HAPPO Interview Tips

Tags: advice, , happodc, job hunting, jobs, jolie downs, paradigm staffing, ,

Note from Mike – With HAPPO just days away, I reached out to my good friend Jolie Downs at Paradigm Staffing for  her top tips for interviewing.  What she sent is above and beyond any expectations!  Job-seekers, please use this as a resource.  Employers, don’t accept less than the best!
Guest post by Jolie Downs
Reading through [...]

PR, Social Media

February 12, 2010

DC #HAPPO Hour!

Tags: , , , ,

Don’t know about HAPPO?  Click here!
Calling all Washington, DC, (and Maryland and Virginia) PR pros, agencies, and job-seekers!
With a MAJOR thanks to Amanda Miller Littlejohn and Margie Newman we are proud to announce:
The First Ever DC HAPPO HOUR!!
Margie was very kind to allow us to join in with the DC Flacks February Meetup event [...]