The Buzz by Mike Schaffer - PR, Social Media, Pop Culture and Sports

Archive for February, 2010

Pop Culture,Sports

February 28, 2010

3 Tips for the NHL to Maximize Olympics

Tags: hockey, nhl, olympics, ovechkin, Sports, sydney crosby, winter olympics

The final act of the Vancouver Olympics captivated a continent.  In a thrilling contest, perhaps the best game  possible on the biggest stage in sport, Canada’s hockey team withstood the challenge of the surprising Team USA.  Despite a last-minute regulation USA goal, Sydney Crosby’s overtime tally sealed the gold medal for the  red-and-white. And the [...]


February 25, 2010

#SportsPRChat Transcript – Feb. 25, 2010

Tags: brock lesnar, espn, frank mir, golf, lindsay vonn, mma, nbc, olympics, pga, tiger woods, ufc, undertaker, winter olympics, wrestlemania, WWE

6:37 pm mikeschaffer: Reminder #SportsPRChat at 4pmEST today! **special time** 6:38 pm PRjoshmorris: I’ll have to check this out sometime! RT : Reminder #SportsPRChat at 4pmEST today! **special time** 6:38 pm MichaelWillett: RT Reminder #SportsPRChat at 4pmEST today! **special time** 6:45 pm han_ma: Ugh… I have class but I’ll try to swing by! RT [...]

PR,Pop Culture,TV and Movies

SPINdustry: Viewer Discretion Is Advised

Tags: , , ,

Guest post by Alexia Harris (Co-moderator of #ENTPRCHAT Tuesdays at 8pm!) SPINdustry: Viewer Discretion Is Advised A few days ago, E! premiered SPINdustry, a “reality” show that was supposed to show life as an entertainment PR professional. I have a background in entertainment and sports public relations so I was excited to watch it. When [...]


February 23, 2010

Is Figure Skating a Sport?

Tags: #SportsPRChat, figure skating, nbc, olympics, sport, Sports

Every four years, the Winter Olympics rule the pop culture landscape, featuring a mix of events that are athletic, daring and sometimes insane.  Don’t believe me?  Take a look at Shaun White.  To do what he does, he must have healthy doses of all three of those traits. Most of the American audience, I can [...]


February 19, 2010

HAPPODC Open Forum

Stealing a page from the fabulous Heather Whaling, (by the by, visit her site for Columbus, OH-based jobs and job seekers…and other incredible content!), this page is now dedicated to HAPPODC.  Companies and seekers, please use the comments here to post and interact!  I also strongly encourage everyone to use and follow the #HAPPO and [...]


#HAPPO Pitches – Part 3

Tags: , happodc, jobs, ,

1) Elissa Davis Elissa Davis – , , I am Elissa Davis, a Senior Journalism and Mass Communication student at George Washington University who is currently desiring full-time employment opportunities beginning in mid-May. I’m an innovator, who understands this converging world and the need to balance the traditional and the new to achieve success. [...]


February 18, 2010

#HAPPO Pitches – Part 2

Tags: , happodc, jobs, ,

Happy HAPPO Day!  Here are some more terrific pitches that have come my way! 1) Elizabeth Glomb Twitter: LinkedIn: http:// You should hire me because I am a creative, hardworking, dedicated, and willing to take risks.  I always try to go the extra step in order to get the job done.  I am passionate [...]


#SportsPRChat Transcript – Feb. 18, 2010

Tags: basketball, nascar, ncaa, olympics, , , Sports, tiger woods,

February 18, 2010 3:13 am mikeschaffer: #SportsPRChat Thursday Noon EST! Special guest moderator @rob_e_smith! 3:20 am mikeschaffer: @Canesgirl41 Here is how you participate on #SportsPRChat: Thursdays Noon EST! 3:51 am mikeschaffer: Just saw some of @rob_e_smith‘s #SportsPRChat topics – you are in for a treat tomorrow at Noon EST! 3:52 am ArielDeNeyPR: RT : [...]


#HAPPO Pitches – Part 1

Tags: , happodc, jobs, ,

With HAPPO just hours away, I have compiled some “pitches” from some VERY qualified pros!  Some are rising college seniors, some are pros that got crunched in the recession and others are looking for their next career move.  I didn’t give them any parameters for this, so some are longer/shorter than others.  Don’t confuse that [...]

PR,Social Media,happo

February 17, 2010

#HAPPO – Meet Emily Heend

Tags: , happodc, jobs, , , , washington dc

NOTE FROM MIKE: As we continue to march towards HAPPO on Feb. 19, I will feature job-hunters on this site.  I am very happy to introduce Emily Heend to you.  Emily was an all-star intern with my company a few years back and, like many others in her position, is working her way into the [...]