The Buzz by Mike Schaffer - PR, Social Media, Pop Culture and Sports

Pop Culture, music

March 9, 2010

Ultimate Stuck-In-Your-Head Mixtape

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For the past few months, I’ve tweeted “Stuck In Your Head” songs of the day.  These are the tunes that somehow get stuck between your ears and hang out there for an eternity.  You may HATE the song, but it’s there.  Nothing you can do about it.  So just enjoy the music and let is [...]

#SportsPRChat

March 4, 2010

#SportsPRChat Transcript – Mar. 4, 2010

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4:33 pm
crdfrank:
RT @mikeschaffer: #SportsPRChat starts in 30 minutes! USA vs. Canada Hockey, #MMA, Sports Websites – 100% Tiger-Free Edition!

4:35 pm
_nikimurray_:
Hooray for a Tiger-free edition of #SportsPRChat (courtsey of @mikeschaffer and @BWFPR)!

4:37 pm
stephmajercik:
About to #sportsPRchat it up in 20 minutes. Feel free to join in!!

4:52 pm
UC_SID:
Looking forward to yet another #sportsPRchat … always great conversation & [...]

Lyrics Quiz

March 3, 2010

Buzz Lyrics Quiz 2010 #1

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It’s been a looooong time since I ran a lyrics quiz.  So long, in fact, that I forgot how many I’ve done and can’t easily research it.  Thus, we start from #1 again
Here are the rules.  I give you a song lyrics.  You give me title and artist for each in the comments [...]

Pop Culture, Sports

February 28, 2010

3 Tips for the NHL to Maximize Olympics

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The final act of the Vancouver Olympics captivated a continent.  In a thrilling contest, perhaps the best game  possible on the biggest stage in sport, Canada’s hockey team withstood the challenge of the surprising Team USA.  Despite a last-minute regulation USA goal, Sydney Crosby’s overtime tally sealed the gold medal for the  red-and-white.
And the buzz [...]

#SportsPRChat

February 25, 2010

#SportsPRChat Transcript – Feb. 25, 2010

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6:37 pm
mikeschaffer:
Reminder #SportsPRChat at 4pmEST today! **special time**

6:38 pm
PRjoshmorris:
I’ll have to check this out sometime! RT @mikeschaffer: Reminder #SportsPRChat at 4pmEST today! **special time**

6:38 pm
MichaelWillett:
RT @mikeschaffer Reminder #SportsPRChat at 4pmEST today! **special time**

6:45 pm
han_ma:
Ugh… I have class but I’ll try to swing by! RT @mikeschaffer: Reminder #SportsPRChat at 4pmEST today! **special time**

7:10 pm
mikeschaffer:
What’s on your [...]

PR, Pop Culture, TV and Movies

SPINdustry: Viewer Discretion Is Advised

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Guest post by Alexia Harris (Co-moderator of #ENTPRCHAT Tuesdays at 8pm!)
SPINdustry: Viewer Discretion Is Advised
A few days ago, E! premiered SPINdustry, a “reality” show that was supposed to show life as an entertainment PR professional. I have a
background in entertainment and sports public relations so I was excited to watch it.
When SPINdustry was first publicized, [...]

#SportsPRChat, Sports

February 23, 2010

Is Figure Skating a Sport?

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Every four years, the Winter Olympics rule the pop culture landscape, featuring a mix of events that are athletic, daring and sometimes insane.  Don’t believe me?  Take a look at Shaun White.  To do what he does, he must have healthy doses of all three of those traits.
Most of the American audience, I can assume, [...]

happo

February 19, 2010

HAPPODC Open Forum

Stealing a page from the fabulous Heather Whaling, (by the by, visit her site for Columbus, OH-based jobs and job seekers…and other incredible content!), this page is now dedicated to HAPPODC.  Companies and seekers, please use the comments here to post and interact!  I also strongly encourage everyone to use and follow the #HAPPO and [...]

PR, happo

#HAPPO Pitches – Part 3

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1) Elissa Davis
Elissa Davis – @elissadavis, www.linkedin/in/elissadavis, elissadavis.com
I am Elissa Davis, a Senior Journalism and Mass Communication student at George Washington University who is currently desiring full-time employment opportunities beginning in mid-May.
I’m an innovator, who understands this converging world and the need to balance the traditional and the new to achieve success. My medium to [...]

PR, happo

February 18, 2010

#HAPPO Pitches – Part 2

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Happy HAPPO Day!  Here are some more terrific pitches that have come my way!
1) Elizabeth Glomb
Twitter: @eglomb
LinkedIn: http://www.linkedin.com/in/eglomb
You should hire me because I am a creative, hardworking, dedicated, and willing to take risks.  I always try to go the extra step in order to get the job done.  I am passionate about being good at [...]