It’s Tuesday, October 9, 2012 — Welcome to The Feed!
Read of the Day #1: “So (KitchenAid and StubHub) You Made a Mistake on the Social Media – So What?” by Doug Haslam
Managing multiple social media accounts for different brands can be a constant juggle. And human beings mess up. We’ve seen some pretty big mistakes on Twitter over the past few years, including two major examples (KitchenAid and StubHub) within the past week. Doug Haslam outlines his tips to make sure this NEVER happens to you. (And props to a fellow former college radio DJ!)
Read of the Day #2: “How Start-Ups Can Benefit From Geo-Targeting” by Tim Vale
There are many ways companies try to improve the website experience for their customers. Digital Strategist Tim Vale outlines five major benefits of one of those tactics: geo-targeting website content, from features to layout to language. Is this something you’ve experimented with?
Read of the Day #3: “MIT: ‘Princess Leia’ Hologram ‘Within A Year” via Mashable
COOLEST. NEWS. EVER. Remember the Princess Leia holographic message that was beamed out of R2D2 in the original “Star Wars” movie? Well, we’re getting close to it happening in real life! MIT MediaLab’s Joi Ito explains how close we actually are. You don’t think they can do it? Well…I find your lack of faith disturbing.
Song of the Day: Cee Lo Green f/Darryl Hall – “Crazy”