“I’m too old for social media.”
“Twitter’s for kids.”
“Nobody needs to know what I’m doing all the time.”
I hear these all the time. ALL the time.
People over a certain age (let’s call it 50 years old) automatically disqualifying themselves from social networking.
My responses to the above statements:
1) Bullshit.
2) Trix are for kids, Twitter is for everyone.
3) Then don’t tell people what you are doing all the time.
The truth is that social media is immensely powerful…and frightening.
Heck, if an educated politician can Tweet a pic of his…uh…little tweeter, imagine what a senior citizen can do!?!
All mostly-kidding aside, to NOT embrace the social media is like turning away the mail, the phone and newspapers, all tied together.
Some of the smartest, savviest social marketers are closer to 60 than 30. If you know how to connect with people, you can connect with people on any platform.
But still, some people don’t see the point of it all.
So here’s what you tell those people:
1) Are you too old to learn and connect?
2) People only see what you put up. So don’t tell them you’re in the bathroom.
3) Maybe Facebook and Twitter aren’t for you. Have you looked into LinkedIn?
4) You do know companies give away free stuff online, right?
5) Social media isn’t a fad. Between Facebook and Twitter alone, there are over 1 BILLION accounts worldwide.
6) Again, please don’t tell everyone when you are in the bathroom.
What else would you tell an older person who refuses to even explore social media?


[...] Using Age as an Excuse to Excuse Social Media by @mikeschaffer: [...]