I don’t take to calling people names. Search through this site and you’ll be hard-pressed to find name-calling.  Strong opinions?  All the time.  Calling people out for dumb things?  Hundreds of instances. But name-calling, not so much. But Zach Houchins is an idiot. For those unfamiliar with his story: He was a baseball player drafted [...]

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Dear Washington Metropolitan Area Transit Authority, My name is Mike Schaffer and I have been a Metro passenger for my entire life. Some of my earliest memories are of day trips with my family to museums and monuments in town. When I changed jobs last year and was able to ride the Metro instead of [...]

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Have you always wanted to work in the PR, marketing or social media industry? Are you job-hunting? Do you want to mentor aspiring professionals? Are you looking for your next team-member? If you answered “yes” to any of those questions, then you need to attend the Washington, DC #HAPPO Hour on Thursday, February 24th!  It’s [...]

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Please read the following from “friend of the blog” Stephanie Majercik: Whenever the holidays rolled around my parents always reminded my brothers, sister, and I that “It’s always better to give than to receive.” As a kid, I’ll admit, I always thought this statement was funny. It was always better getting presents than giving them, [...]

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Dear Washington Metropolitan Area Transit Authority [Metrorail Division]: You do a great job. You get millions of Washington residents and tourists from Point A to Point B efficiently and safely every day. The video display alerting riders of the schedule, upcoming maintenance and delays is an incredible way to disseminate information.  The fact that you [...]

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Customer relations and public relations are very, very similar.  Really, the only difference is that PR is meant to reach a general population, whereas in customer relations, the population has greater definition – your customers! The core mission of both is to keep your audience engaged, informed and happy. Recently, I had dinner at one [...]

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