The Voice is the most socially-connected show on TV. Ever.  Fans are inherently connected to the show for the entire time in a non-intrusive manner. The Top 6 elimination show had the second-most interaction of any show on TV the night it aired, according to Trendrr, besting all cable shows and coming in second to [...]

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Few TV shows captivate me like True Blood.  The HBO hit feels like a comic book come to life, with fun characters experiencing a major breakdown in their reality. Vampires, fairies, werewolves and shape-shifters – oh my! And on the most recent episode (aired July 8, 2012), there was a PR “ah-ha” moment. Jason Stackhouse, [...]

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When it came time to launch TNT in Belgium, they got creative…and made a video about it. This is how you launch a network:

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With SXSW well underway, there are clear themes and trends in Austin – things “everyone” is talking about. This is a non-scientific report of what I’ve gleaned from discussions with people, attending sessions, reading Tweets and roaming the convention center and downtown area. 1. The Weather – It’s been insanely bad so far. Rain, thunder, [...]

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Mashable released their latest “Social TV” list for both cable and broadcast programs for the week of 10/24-10/30/2011. Through a partnership with Trendrr, the list presents which shows were most buzzed about online, incorporating statistics from Twitter, Facebook, GetGlue and other social platforms. We’re in an interesting place in pop culture right now. Never before [...]

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This week, I was given access to a special sneak preview of ABC’s upcoming TV remake of “Charlie’s Angels” – the hit show from the 1970s. The  premise – three badass chicks kick ass.  And work for a guy named Charlie.  Who we never see. We do see the three ladies, played by Minka Kelly [...]

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