The story of retiring Baltimore Ravens linebacker Ray Lewis is being told over and over again in the lead-up to the Super Bowl. But it’s being told all wrong. Most people look at January 31, 2000 as the beginning and the end, but they’re missing the point. Do you judge a person at their lowest [...]

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Today is Wednesday, November 14 – Welcome to #TheFeed! Read of the Day #1: Super Bowl Ads, Near $4 Million Each, Are Almost Sold Out [via The Hollywood Reporter] Got $3.8 million laying around? If you act fast you, too, can purchase an ad in the Super Bowl! 95% of the inventory is sold out more than [...]

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Good morning! It’s Wednesday, October 17, 2012 — This is #TheFeed! In the ongoing effort to NOT utilize a boring template, this is a special all-video edition. Yep – lots of videos coming your way today. Video of the Day #1: Cerealize Gets Political I first encountered Cerealize at SXSW 2012 at the tail end [...]

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In what may be the best Super Bowl commercial NOT to air in the United States, Budweiser Canada struck gold. They posed as documentary filmmakers covering a rec-league hockey game in Ontario. And, well…this happened:  

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The fantastic Social TV site Trendrr announced nearly 17.5 MILLION social media mentions around Super Bowl XLVI. While I trust their methodology, I’m certain that is definitely on the low-end, considering how many posts on Facebook and Twitter were ABOUT the event, without mentioning it. Needless to say, it was record-setting – almost 600% more [...]

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The game hasn’t started, but the bar is already set high for commercials! NBC aired this during the pre-game show:    

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